YouTube Influencer
Marketing Agency
We are YouTube specialists helping brands grow through
culture, creators, and community.
We don’t build channels. We build ecosystems.
From strategy to execution, our YouTube programs are powered by:
Creator-led storytelling that earns trust, not just clicks
We identify, vet, secure ,and contract creators then work with our partners to produce
the best content the for your core community.
Content Creation optimized for YouTube
We survey data and behavioral trends, marry them with our custom YouTube insights, then optimize everything from SEO to Thumbnails to build and produce content focused on your community.
YT Learning Workshops that helps your teams grow sustainably
We upskill your team to strengthen their knowledge of the platform ensuring they
can capitalize and adapt with the changing trends.
Why YouTube?
Carnegie Hall YouTube
YouTube isn’t just a platform — it’s where curiosity meets culture.
Over 70% of users turn to Youtube to learn, explore, and grow. It’s where trends are born and brand love is built — especially among Gen-Z and Millennials, where more than half of them say user-generated content (primarily from YouTube) is more entertaining than TV and film (Deloitte, 2025).
For brands, it’s no longer about going viral — it’s about building relevance, resonance, and retention. The proof:
Reach: YouTube is the #2 largest search engine online with over 2.5 Billion users.
Future of TV: YouTube is the King of the Living Room. More people watch YouTube than Disney +, HBO Max, and Paramount+ combined
So, how do you actually grow on YouTube?
Google Arts & Culture YouTube
Most brands ask: “Isn’t organic dead?”
Not if you know how to build for it.
At We The Roses, we don’t chase viral. We build long-term relevance through organic YouTube strategy rooted in culture, curiosity, and community.
That means aligning your brand with the conversations that matter — not just placing it in front of eyeballs.
Case Studies
Google
Creator Storytelling
We’ve collaborated with Google Arts & Culture for over 6 years to produce a YouTube-first content that pair culturally-rooted creators like @Cydnee Black(1.2m YT) and @JanealleEats (1.9m) with topics like Art history, Beauty styles, Filipino cuisine, Fashion Trends, and Science.
Cumulatively, the content has reached over 200M+ organic views across YouTube and other social platforms, with 3x higher engagement rates than industry benchmarks.
Carnegie Hall
YT Strategy + Workshop
We The Roses partnered with Carnegie Hall to design and lead a multi-week YouTube strategy workshop, covering everything from SEO to content strategy, and blending storytelling, platform optimization, and creative coaching.
The program resulted in an overhaul of the YouTube channel launches and a 130% increase in engagement across new content created.
“We The Roses’ YouTube workshops were an engaging and educational way for us to align departments across the organization. We learned a lot and enjoyed working as a team to improve our YouTube channel””
- Laurel Sheridan, Director, Digital Content and Engagement at Carnegie Hall
Contact us.
Email us to transform your vision into an unforgettable experience that inspires and engages founders on a deeper level